General Manager of Furniture Tan Yingrong alt=General Manager of Xiyang Furniture Tan Yingrong src="http://i.bosscdn.com/blog/4d/d2/2d/823fba4.jpg">
Tan Yingrong, general manager of Xiyang Furniture
As the most recognized software furniture brand in Sichuan, Sichuan Xiyangyang soft furniture also actively responded to the call of the Sichuan Furniture Import and Export Chamber of Commerce, and successfully participated in the furniture brand direct sales week, they carefully prepared for this direct sales week. Two booths and a number of best-selling furniture products have won high praise from consumers. We took the opportunity to interview Tan Yingrong, general manager of Xiyang Furniture:
[Reporter]: Hello, Mr. Tan, what kind of preparations did we make for this furniture direct sales week?
[Tan Yingrong]: We have developed a series of products specifically for this direct selling week, as well as strict requirements for our services. Our goal is to provide consumers with affordable furniture products.
[Reporter]: Can you introduce us to the product features launched for this direct sales week?
[Tan Yingrong]: We are eager to have two booths in this direct sales week. The products we launched this time are more modern and casual. The furniture products suitable for young people's home decoration, such as the soft bed and leisure sofa we saw on the spot. Corner sofa, fabric sofa, coffee table, dining table, is to create the concept of our eager overall household products. There is a whole furniture product with high cost performance, including all the single products I mentioned above, the price is only over 4,900. The money can be bought, and not only the price is affordable, but the appearance is also very fashionable.
[Reporter]: I would like to ask Mr. Tan, what is the product positioning we launched this time?
[Tan Yingrong]: Our direct selling week products are mainly aimed at the high-end products of mass consumers. The focus is on those young couples who are married or those who have moved to a new home. They pay more attention to our products. .
[Reporter]: What are the preferential policies for consumers who sign on-site?
[Tan Yingrong]: Because this direct selling week is an opportunity for our factory products to face consumers directly, it saves a lot of expenses for intermediate links, so it is sold at our cost price. It can be said that the price is very low and very affordable. .
[Reporter]: According to our development this year and your observation of the Sichuan furniture industry, what do you think of the market situation of Sichuan furniture this year?
[Tan Yingrong]: Generally speaking, due to the country's macro-control policies, the market situation is rather severe, but the impact on our Sichuan furniture is not great, because the Sichuan furniture product market is mainly aimed at mid-end consumers, and national real estate. The policy control is big in the first-line market, so the impact on us is not great.
[Reporter]: What plans do you have in terms of brand promotion and production upgrades in the development process?
[Tan Yingrong]: In the future, we will work harder on the products that the mass consumers like, and improve the production scale of our products. We will make an overall improvement in quality and quantity.
[Reporter]: Ok, today's interview is here, thank you, Mr. Tan!
[Tan Yingrong]: Thank you!
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