Italy well-known clothing brand SERGIOTACCHINI successfully held "2010SERGIOTACCHINI aristocratic sports, fashion festival" and the 2010 autumn and winter new conference at the Shanghai Bund Roosevelt Club.
Djokovic wearing SERGIOTACCHINI brand clothing on the tennis court
That night, the entire Roosevelt Club was crafted to match the beauty of the Bund. Guests attending the conference included Mr. Yue Xin Yu, Chairman of SERGIOTACCHINI Global Board of Directors, Mr. Djokovi, the world famous tennis star, Miss Ye Xuan, winner of the Hong Kong Film Awards, Li Wei Lian, a well-known Taiwanese artist, Sir and many celebrities.
At the conference, Mr. Yue Xin Yu said SERGIOTACCHIN and tennis star Novak Djokovic officially signed a 10-year global endorsement, which also indicates SERGIOTACCHIN global brand promotion program was officially launched. Djokovic's focus on the tennis arena, just to explain SERGIOTACCHIN constant pursuit of excellence creative design concept. Djokovic also said he was very honored to speak for SERGIOTACCHINI. He learned that tennis in China is not yet very popular. Djokovic expressed his willingness to make better contributions to the promotion of tennis in China. At the same time, SERGIOTACCHIN and fashion authority magazine "Fashion Health" has officially become a long-term strategic partner, hoping to enhance the public's sports life quality better through this cooperation.
In this conference, 16 Chinese and foreign models interpretation of SERGIOTACCHINI2010 autumn and winter men and women clothing, noble, elegant and full of power, people like a natural exposure, away from the hustle and bustle of the city, the conference to give people a natural and elegant feel. This quarter SERGIOTACCHINI autumn and winter products are divided into aristocratic sports, fashion and retro classic three major product lines. The theme of the sports series is to feel the classic academic, minimalist style sweaters, sweatshirts, with blue, gray and classic white with each other, the classic academic style to play most incisive; casual series of clothing based on the iconic polo shirt , Continues the usual elegant and modern, the audience into the modern style of leisure time, the application of new materials to make clothing more soft and comfortable, in the production process is the development of new weaving and washing methods. Trousers wear-resistant design, women's sense of line to strengthen and perfect the details of treatment, so that this season's casual products stand out; vintage series inspired by the eighties of last century, choose high-quality and comfortable fit fabric, both designed With a stylish sexy, classic and noble, with a variety of styles and colors, showing extraordinary collocation effect, leading the new wave of retro clothing this season. 2010 SERGIOTACCHINI also introduced for the tennis star Djokovic tailored "Dragon" series of sportswear, this series uses the world's leading environmental sports materials, high resistance to wind and cold water to ensure the maximum comfort of the game wearing Degree and durability. According to modern design, the design of the Chinese traditional mascot "Dragon" was interpreted, giving a fresh feeling.
About SERGIOTACCHINI
SERGIOTACCHINI is an Italian sports and leisure brand founded in 1966 and has a history of 44 years. It aims to create an elegant image in the sports field while focusing on exploring the creative possibilities of leisure life. Its founder Mr.SERGIOTACCHINI is a legendary tennis star, he not only superb ball skills, but also has a keen sense of smell with fashion, but also because of his love of tennis and fashion, the success of today's SERGIOTACCHINI this noble movement Fashion casual brand. The natural classic style makes SERGIOTACCHINI a leader in today's fashion, with an elegant, contemporary design and a strong Italian heritage. In China it is to develop the aristocratic concept of sportswear - the pursuit of perfection of the details, the highest degree of personalized service, are to create noble, elegant, image and personality exclusive fashion dress concept.
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