The complexity of a carton company incorporates almost all the complexity of other companies involved. These complexities are usually concentrated in the stage of determining customer needs. Therefore, although there are obvious industry commonality in the aspects of design, plate making and proofing, but For a specific carton manufacturer, almost every new order has its own special features in this process. A little carelessness will bring a lot of economic losses.
Our focus is usually on hard technical aspects, such as what kind of plate-making equipment? What kind of design technology? What kind of proofer? How to use ink? How to make a suitable structure and so on. These are very important. In actual work, the author found that the link of "soft proofing" is easily overlooked. Even if the technology is hard, the final enterprise will not make money. In many cases, the list that seems to make money will eventually lose money. This is the result of the lack of a good combination of technology and business. In general, from design to proofing and trial production are the processes led by technicians. They care about how to do it right, not how to do it economically. A good order. Even with consideration, it cannot be responsible for the ultimate profit.
In this process, the two lines of technology and economic production must be designed at the same time. Economic production is how to carry out large-scale production from a commercial perspective, and how to produce in harmony with the orders of other products. The author refers to the economic production process as a "soft proofing" (compared to a hard proofing in a purely technical perspective) process.
"Soft proofing" must consider many aspects
Product set: whether the product composition is determined as multiple types of "sub-products";
Product maturity: Are the product components all old products that have already been made (numbered in the product database), does the new product involve new technology? new material? This customer had no such needs before? Or has the carton company never appeared?
How technically difficult
Available inventory: the effective inventory of products that fully meets the requirements of the order, and the effective inventory can meet the needs through minor changes and processing;
Special materials: whether it involves base paper, ink, etc., which are used in a relatively small amount and frequency or have not appeared before:
Cardboard technology: whether there are special crimping lines, special corrugated directions, secondary lamination, etc .;
Preparation for printing: the existing storage location of printing plates, film, PS plates, etc., the available time, the time when the new production facility can be in place;
Printing process: color and offset precision requirements for offset and watermarks:
Molding process: punching or slotting process, whether the mold has a storage location, available time, and the time that the new production can be in place;
Combining process: The technical requirements for nail packing:
Packaging process product packaging bundling, end, single package quantity and other requirements:
Document service: the time and requirements of the supplier's inspection order and inspection report:
Contract review: review elements, review results, implementation monitoring points and monitoring time requirements, such as the delivery of certain processes.
The above 12 items belong to product management category, process condition category, service category and process monitoring category. After these products are mass-produced, they will consume a lot of resources of the enterprise. If they are all personalized, then the total investment will be less than the income of the enterprise. This product will lose money. This is where "soft proofing" concerns.
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