The label industry chain has formed a flexographic printing trend

[China Packaging Network News] The label has a non-negligible role in the food industry. Manufacturers can pass product information to the market through labels. Consumers can also use labels to select their desired products. At the same time, the testing department will also As a result of supervision, the demand for labels in the food industry is very strong. With the development of the industry, label printing is also constantly upgrading and innovating.

The wide application of labels and the continuous development of label varieties have naturally promoted the development of label printing technology. Label printing covers all printing methods such as flat, convex, concave, and net. From the development trend of global labels in recent years, we can see that flexographic printing, narrow-width rotary printing, and digital printing have become new highlights of label printing in European and American countries, and are also the development trend of label printing.

The label is mainly used in products and industries such as daily chemicals, cosmetics, electronic home appliances, medicine, daily necessities, food and beverages, supermarket retail and logistics. Among them, the demand for label products from daily chemical, food, and medical care is particularly prominent.

According to data from the Research Industry Research Group of Forward-looking Industry Research Institute, the output value of label printing in China was RMB 19 billion in 2010, and the output was 2.5 billion square meters, up 20% year-on-year; the output value of label printing in 2011 was RMB 23 billion, and the output reached 3 billion. Square meters, a year-on-year increase of 20%. China's label printing industry has experienced rapid growth with the rapid development of the market economy, especially the rapid development of Japan, food, detergents, pharmaceuticals, cosmetics, home appliances and small household appliances, as well as supermarkets, logistics and other industries. After several years of development, The label printing industry chain has already formed.

At present, global sticker printing can be divided into North America based on flexographic printing, European regions with half embossing and flexo, and Asia Pacific based on embossing, depending on the type of printing used. Three camps.

North America is a typical representative of self-adhesive labels with flexo printing as the leading technology. The main equipment is a small and medium-sized unit printing unit, mainly ink and water, using roll-to-roll printing, round-press die cutting, with high production efficiency, advanced technology and environmental protection requirements.

European market embossing and flexo printing accounted for half of each other. The application of flexographic printing is basically the same as that in the United States. All the letterpress printing uses UV inks. Most of the equipment is laminated or satellite. The material processing method is also roll-to-roll printing.