Recently, the reporter saw the Ecolean yoghurt produced by Shijiazhuang Sanlu Group Co., Ltd. in the supermarket. The main component of the Ecolean package is calcium carbonate, which is an environmentally friendly material. Packaging liquid milk has become the choice of many domestic manufacturers, and the distinctiveness of Sanlu's use of the Ecolean package is in Ecolean. There is an “inflatable handle†on the upper right of the bag. This novel packaging makes Sanlu’s two products stand out in the same category. The reporter randomly surveyed several consumers who were very satisfied with this form of packaging. In order to understand the detailed situation, the reporter and the relevant person in charge of Sanlu Leshi Dairy Co., Ltd. got in touch.
Sanlu Leshi Dairy Co., Ltd., responsible for the packaging, Sanlu these two products were introduced in April this year, currently in Beijing, Hebei and Shandong provinces and other markets for sale, the product has 500 ml and 1 liter two specifications. Products from the beginning of the market have been using this "Eklin inflatable vertical package" as the product's packaging. As to why the special bags with “inflatable handles†were used, the relevant personnel explained that due to the large capacity of the products, if ordinary plastic bags or ordinary Ecolean bags are used, consumers are holding the products or It is very laborious to dump the product, and often dump it when dumping, which undoubtedly brings great inconvenience to consumers. Relevant personnel said that in the case of many dairy products brands, any negligence may lose some of the consumer groups. Therefore, the humanization of packaging is increasingly important. Taking this into account, Sanlu has introduced this kind of Ecolean. Inflatable vertical bag.
At present, the Akela inflatable vertical bag used by Sanlu is equipped with an inflated handle. Consumers can hold the inflating handle during use. Even if the capacity is one liter, consumers can hold the bottom of the bag. The yoghurt is easily poured out in case. According to reports, Sanlu is currently the first and only domestic dairy product company to use this kind of packaging. Sanlu Company seized the opportunity and won the top spot with its unique and forward-looking vision.
How does the Ecolean Inflatable Vertical Bag complete inflation and filling? On this issue, the reporter contacted the relevant person in charge of Ecolean. According to reports, this kind of inflatable vertical bag of Ecolean is completed by a special filling equipment of Ecolean. This kind of filling equipment has special gas filling function and completes the filling of handles while filling dairy products ( The gas is air) and the speed can reach 3000 bags/hour. Sanlu is using the LP3000 Ecolean filling machine, which can simultaneously fill 500 ml and 1 litre products. In addition, according to reports, the latest version of this inflatable vertical bag from Ecolean is the same price as the previous basic vertical bag.
Sanlu used this kind of packaging with outstanding human design and achieved very good sales results. Through this example, we can see that consumers' tastes are getting higher and higher, and the demand for humanity is also increasing. Therefore, how to highlight product quality through packaging and highlight the concept of corporate services is the top priority for businesses in packaging today!