Lehigh Valley upgrades new dairy label

Lehigh Valley Dairy Farms relaunched all of its Milk Chug dairy products and adopted a new PVC shrink sleeve from Seat-It, adding two new flavors.

All of the eight flavors of dairy products and 100% orange juice use a curved pint package. This label is now made up of ten different colors. The design is a drop of splashed milk, forming a variety of dazzling color mixes. This gives the package a visual impact that emphasizes the taste of the product and reinforces the brand's effect.

The new packaging also demonstrated a new brand identity that continues to retain the well-received pattern - the rising sun - after major improvements to the original colors and designs. In addition to the product image on the label, there is enough space to accommodate the charts, the generic product code and the product composition table.

Source: China Labeling and Labeling