Haworth was founded in 1948 by Gerrard Wendell Haworth and has a history of 69 years. It is the world's leading office furniture brand. There are 19 production sites, 6000+ employees, 650+ distributors and 350+ patents. The total annual revenue exceeds 1 billion US dollars. In 1948, the scale of carpentry operations was expanded, and Gerrard Wendell Haworth hopes to earn enough money to help his children complete higher education. In 1954, through the service of the United Automobile Workers at its headquarters in Detroit, the business partition system was converted to office partition systems and movable wall systems. In 1976, a critical year for the company, Dick Haworth became the company leader, increasing the size of the company by 400% over the next 20 years and introducing a new pre-wired connection Designed screens lead the market and deliver value. In 1988, Haworth through a global expansion plan, within 10 years in North America, Europe, Asia-Pacific established more than 25% of the complete product production supply chain, a truly global business. In 1995, Haworth created a breakthrough product and solution based on user research through a team of analysts, designers, and scientists, and pondered in depth how the work environment can support quantifiable productivity growth. In 2004, Haworth acquired a building interior company, extended from furniture to space, and provided customers with a more complete solution to build the work environment. In 2008, Haworth Center, the new global headquarters of Haworth, was opened. It combines design, sustainability, and adaptability. It is a space that is suitable for work collaboration and learning sharing. In the meantime, Organic Workspace is launched. ). In 2012, Haworth launched the brand Haworth Collection and Haworth Health Environments. In 2014, Haworth acquired the Italian luxury furniture brand Poltrona Frau Group, including Poltrona Frau, Cassina and Cappellini. Fashion and taste accelerate internalization into the integral part of the Haworth brand image. In 2016, Haworth acquired Jaunus et Cie, a luxury Outdoor Furniture brand in the United States, and added strong support for Haworth's expansion of the global furniture market. At this point, Haworth is more than just an office furniture manufacturer. From floors to ceilings to walls, its diverse product portfolio provides users with endless choices and supports the evolution of corporate office environments.
Among the brands acquired by Haworth, Poltrona Frau, Cappellini, and Cassina are the most impressive. Poltrona Frau was born in 1912 and has more than 100 years of history. It is an exclusive furniture brand for ancient and modern European royalty. The reason why Poltrona Frau has a collection value comes from its century-long unique craftsmanship and top quality natural materials, as well as the classic handed styles that have transcended the ages, and these have also won top places and worlds around the world. The top brands are favored: the European Parliament, the British Museum, the Guggenheim Museum and the Walt Disney Concert Hall are all designated by the company. Poltrona Frau) custom furniture, while Bang & Olufsen, Bvlgari, Cartier, Prada, Hermès, etc. have chosen Poltrona Frau design Global exhibition hall. Cassina was born in 1927 and has a history of 90 years. It is a top classic furniture brand.
After the World War II, Cassina accepted a series of large-scale furniture orders from naval warships, hotels, and restaurants. Under these special circumstances, the demanding requirements of quality and function of furniture have enabled its long-term quality and durability. The traditional values ​​of credit are fully reflected. Then came the time when Italian design took off. Cassina met the famous Italian designer Gio Ponti, the retired godfather of post-war Italian design. This led to the birth of the first masterpiece. Superleggera chair. Cassina introduced the Cassina I Maestri family in 1964 and will include Le Corbusier, Pierre Jeanneret, and Charlotte. · A large number of designer products of the 20th-century top designers, such as Charlotte Perriand, are all under the Cassina brand.
Subsequently, the Cassina I Contemporanei was launched, and the use of more works of the world's design masters was attributed to the Cassina brand. Many of its products are being collected by museums around the world such as the Museum of Modern Art in New York. Cappellini was born in 1946 and has a history of more than 70 years. It is known as the furniture brand at the forefront of art. Cappellini has been producing modern modern furniture since 1960. After several expansions and mergers, it has continuously cooperated with famous designers from all over the world, such as Jasper Morrison, Marc Newson, Tom Dixon, Ronan & Erwan Bouroullec, Marcel Wanders, etc. From the Museum of Modern Art in New York to the Centre National d'art et Culture Georges Pompidou, from the Museum of Fine Arts Boston to the National Art of Tokyo The National Art Center Tokyo, almost the world's art museum, houses the design of Cappellini, which shows Cappellini's understanding of contemporary and avant-garde to the world. The leading excellence design is Cappellini's consistent pursuit. Excellent designers all over the world are constantly updating Cappellini's products, giving the brand its strength and distinctive personality. Contemporary artistic conception and avant-garde design concept.
From Haworth to Haworth Collection to Haworth Health Environments, Haworth has spent years researching and analyzing, trying to build each space into a space that meets people's needs to help people produce better work, life, and recuperation. At the same time, Haworth invests in research, design, acquisition, extension of product portfolio and service network to meet the changing market dynamics, and through space strategy planning to ensure the knowledge, innovation and design for the customer to work, live, and convalesce the environment. Helping businesses achieve greater success, which is what Haworth believes in and upholds.
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