(Reporter Zheng Jianling) On the occasion of the Children's Day on June 1st, the China Automotive Technology and Research Center, in conjunction with the China Women's Development Foundation, the China Consumers Association, the China Automotive Certification Center and the Global Health Advocacy Center, released Chinese and English in Beijing. Version of "Blue Book for Chinese Children's Road Traffic Safety (2017)" (hereinafter referred to as "Blue Book"). The "Blue Book" has conducted in-depth research on the macro environment, accident damage, injury mechanism, child safety awareness, legislative implementation effect and education mode of Chinese children's road traffic, aiming at promoting the development of children's traffic safety in China.
With the increase of car ownership and the number of motorists in China, the formulation and enforcement of relevant national laws and regulations, the safety of children's occupants has received much attention. Studies have shown that in traffic accidents, the correct use of the child restraint system can reduce the mortality rate by 71% for children under 1 year of age; for children 1 to 4, the correct use of the child restraint system can reduce mortality by 54%. Since the United States enforced child safety regulations in 1971, between 1975 and 2008, the child restraint system saved at least 8,959 children.
At present, China's research on children's restraint system is still in its infancy. Although Shenzhen and Shanghai have already introduced the rules for children to take children's seats by car, the parents' awareness of safety seats is generally not high. The use of child seats is still very low, and there is still a relatively high misuse rate.
At the launch of the "Blue Book", the children's seat leading enterprises and industry experts represented by Qiao Eryi, Goodbaby, Grateful and Babe Otto carried out the current problems in the production and promotion of children's seats in China. Discussion. Experts and industry insiders believe that at present, 80% of the world's children's seats are produced in China. The production technology of Chinese children's seats has reached the world's advanced level. Among them, good children apply aerospace energy absorption technology to children's seats. The high-speed car child seat launched in the research and development can better protect children's safety and set a new technical benchmark for children's seats in the world. However, in the process of development, Chinese children's seats are faced with insufficient propaganda, low-priced unsafe products to interfere with the market, corporate marketing methods to be regulated, and local legislation difficult. At the same time, it is imperative for parents to consume education. For example, some parents have the mentality of buying a product in order to cope with legislative inspections, laying a hidden danger for children to ride safely.
Wang Dongdong, general manager of Zhengzhou Hongbei Technology Co., Ltd. said that many parents in China tend to choose universal seats from 9 months to 12 years old when purchasing children's seats. This is unscientific and unnecessary.
In response to the difficulties encountered in local legislation, Wang Jiandong, CRS Minister of Takada (Shanghai) Auto Parts Manufacturing Co., Ltd. analyzed the solution of Japan's legislation in 2000. It is necessary to expand the scope of legislative propaganda, such as entering community propaganda, and strengthening the punishment of illegality. To enable consumers to develop good children's riding habits, thus promoting the smooth implementation of legislation.
Zhang Jifang, Marketing Director of Ningbo Wheeler Baby Safety Technology Co., Ltd. said that at present, domestic child safety seat marketing has problems such as poor quality consistency and false publicity. He called on enterprises to shoulder social responsibilities, strengthen quality control, and recommended that regulators increase supervision and enforcement to create a healthy environment for the market.
The industry also reminded parents that when purchasing children's seats, they should get out of the price misunderstanding, pay attention to brand and quality safety, and pay special attention to whether the purchased products have obtained 3C certification. At the same time, carefully select used and online products because they are difficult to guarantee in terms of quality and service.
Gao Hesheng, deputy director of the China Automotive Technology and Research Center, said that in the next step, members of the Child Safety Ride Promotion Office will continue to promote the research on children's road traffic safety legislation, product technical norms and publicity and education, and promote the development of children's traffic safety in China.
In order to increase the promotion and use of children's seats, during the publication of the "Blue Book", the Children's Safety Work Promotion Office also cooperated with a number of well-known enterprises to jointly launch the "2017 Children's Traffic Safety Public Welfare Promotion Project". The event will last three months, through the live activities of child safety seat installation competition, drunk driving simulation experience in the life plazas of 10 cities including Beijing, Hohhot and Chengdu, to raise public awareness of children's traffic safety.
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